About Us

Hey y'all! My name is MattiLynn Prince and I am the owner of Honey 4:12 Boutique. I am currently a Junior at Jacksonville State University majoring in Fashion Merchandising. While Honey 4:12 is currently fully online, I hope to one day open a brick and mortar storefront in the future after I graduate college. I have no words to describe how thrilled I am that this boutique is launching. This experience has been a dream come true and I am immensely blessed for it to become a reality.

As a former pageant girl, I have always loved fashion and grew up around the best of the best. I hope to build a brand that can allow girls to feel their most confident self whether that be at a senior photoshoot, a pageant, or just in their every day-to-day life. 

Honey 4:12 comes from the verse 1 Timothy 4:12 which says, "Don't let anyone look down on you because you are young, but set an example for the believers in speech, in conduct, in love, in faith and in purity."  I want to be a role model for young people and show them that your age does not define your place in this world or the impact you can make.